We bring brand, revenue, and digital strategy to independent hotels

Built by operators, not just marketers — shop-proven systems that drive direct bookings and optimize revenue. As a boutique hotel management company, we specialize in delivering hands-on strategy and measurable performance for owners who want more than generic hotel management services.

90-Day Flight Plan

Independent-First

Tailored strategies for hotels with soul.

We specialize in independent, lifestyle, and soft-branded hotels — each one gets a custom strategy built for its market, not a brand’s agenda.

Revenue-first

Profitability is the priority.

We grow your top and bottom line through hands-on revenue management, optimized distribution, and data-backed rate strategy.

Digital-First

Your digital stack, fully aligned.

From SEO to metasearch and remarketing, we turn your website and digital tools into direct booking engines.

Owner-aligned

We serve your goals.

Our plans are transparent, strategic, and accountable — built by operators who report to you, not a brand standard.

signature

SERVICES

Empowering the hospitality industry

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The 90-Day Revenue Reset

A focused commercial turnaround program designed to deliver measurable performance gains within the first 90 days of takeover.

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Direct Booking Playbook

An independent hotel’s blueprint to grow direct revenue and reduce OTA reliance — built custom for each property.

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The Boutique Brand Builder

For hotels with identity problems or outdated positioning, this is your full brand reset — built from the inside out.

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Hands-On Ownership Support

A no-BS, fully transparent management model. You’ll know what we’re doing, why we’re doing it, and how it impacts your bottom line.

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Fractional Leadership-as-a-Service

Perfect for owners who want strategic help but don’t need (or can’t afford) full-time corporate overhead.

The Guest Journey Revamp

Rebuild the full guest experience from discovery to post-stay. We identify friction points, booking drop-offs, and brand inconsistencies — then rework the flow to improve conversion and connection.

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Before We Operate, We Lead

LEADERSHIP

A note from the team behind Nightingale Hotel Management.

At Nightingale, we didn’t set out to build just another hotel management company.
We built a boutique hotel management company for owners who want accountability, for teams who want clarity, and for guests who expect more.

Our philosophy is simple: if the people running the hotel are aligned, empowered, and supported — performance follows. That’s why we bring together operations, revenue strategy, digital tools, and hands-on leadership in every engagement.

We’re not chasing scale. We’re chasing outcomes.
And we’re proud to stand behind the results.

— The Nightingale Hotel Management Team

Impact at a Glance

Direct Booking Lift

RevPAR Growth in 90 Days

Reduction in OTA Commission Costs

Increase in Website Traffic

Revenue Growth in Soft-Branded Properties

“We partnered with Nightingale for their hands-on approach and saw measurable change within weeks. They're not just operators — they're strategists.”

Empowered Hotel Teams

OPERATIONS

Where performance, purpose, and people align.

At Nightingale, we believe high-performing hotels start with high-performing teams. As a boutique hotel management company, our approach empowers property-level staff with clear goals, modern tools, and ongoing support — unlocking operational consistency and guest satisfaction across every shift.

Performance-Driven Culture

We set clear expectations, track what matters, and recognize results — turning frontline staff into brand ambassadors and revenue drivers.

Ongoing Training & Development

From onboarding to continuous learning, we equip our teams with the knowledge, playbooks, and systems needed to excel in boutique hospitality.

System & Process Alignment

We ensure above-property systems and on-site operations speak the same language — creating efficiency, transparency, and accountability.

Transparent Leadership

Our managers lead with clarity, data, and purpose — fostering trust and reducing friction between owners, operators, and teams.

The Nightingale Approach

OUR PROCESS

Analytic Approach to Hotel Management

01.

02.

03.

04.

Let’s Build Something That Performs.

Must read Hotel Blog

The Operator’s Journal

Hospitality News & Articles

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What Your OTA Strategy Is Costing You in 2025

NHM Team August 22, 2025

And what you can do about it In an, AI-powered landscape, OTAs (Online Travel Agencies) are both a lifeline and a liability. Yes, they help

Let’s Unlock Your Hotel’s Next Stage of Growth

We’ll show you where the upside is —
and how to capture it.

Not Just Management. Strategic Repositioning.

We partner with owners to unlock performance
— and protect the guest experience.

Whether you’re launching a new hotel or fixing a broken one, we build clear, high-performance plans to drive results — fast.

Best Fit For:

Owners of underperforming boutique assets

New independent developments launching in 6–12 months

Hotels exiting a flag or soft brand

Management groups looking for strategy + execution

Before & After Snapshot

Element	Before Nightingale	After Nightingale
Website	Dated design, slow load	Optimized UX, high-speed site
OTA Copy	Generic, misaligned	Branded, value-focused
Booking Flow	Confusing, high drop-off	Clear funnel, remarketing

Why Work With Us

Why Nightingale? Built for Independent Hotel Owners

RevPAR-Focused from Day One
Independent, Not Isolated
No Cookie-Cutter Playbooks
Built by Operators, Not Outsourcers
Digital, Revenue, and Brand in One Line of Sight
Flexible Contracts. Real Accountability.

As a performance-obsessed boutique hotel management company, we focus on measurable results, not just activity. Whether your property is new to market, in transition, or underperforming, we deliver strategies that align with your goals and deliver real impact.

We Help Independent Hotels Nationwide

independent hotels, soft-branded, boutique, etc.

Solutions that Deliver Performance

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Rate Optimization

Rebuilds your pricing structure for higher ADR & RevPAR.

Channel Optimization

Reduces OTA reliance through conversion-boosting tools.

Brand Clarity

Aligns your hotel’s story with guest expectations.

Digital Clean-Up

Fixes SEO, meta, and content gaps fast.

Revenue Reporting

Custom dashboards that connect actions to outcomes.

Social Campaigns

Builds awareness where your guests are active.

Request a Free Property Assessment

We’ll review your property and send back our top opportunities — no pressure, just performance insight.

INTAKE FORM

Trusted by Independent
Owners & Operators

“They’re not just operators — they’re strategists.”

“Nightingale didn’t just give us advice — they gave us traction. Within weeks, we had new rate strategies in place, a faster site, and direct bookings climbing.”

Recognized for Results

We help independent hotels outperform their comp set through smart strategy, strong teams, and a bold commercial approach as a boutique hotel management company.

If you’d like, I can also give you two alternate phrasings so it sounds even smoother for marketing while keeping the keyword placement strong.

We bring brand, revenue, and digital strategy to independent hotels

Independent-First

Tailored strategies for hotels with soul.

Revenue-first

Profitability is the priority.

Digital-First

Your digital stack, fully aligned.

Owner-aligned

We serve your goals.

SERVICES

The 90-Day Revenue Reset

Direct Booking Playbook

The Boutique Brand Builder

Hands-On Ownership Support

Fractional Leadership-as-a-Service

The Guest Journey Revamp

LEADERSHIP

Impact at a Glance

OPERATIONS

The Nightingale Approach

OUR PROCESS

Analyze

Plan

Execute

Iterate

Let’s Build Something That Performs.

The Operator’s Journal

Hospitality News & Articles

What Your OTA Strategy Is Costing You in 2025

We’ll show you where the upside is — and how to capture it.

Not Just Management. Strategic Repositioning.

Revenue Strategy

Digital Marketing

Brand Positioning

Best Fit For:

Before & After Snapshot

Boutique-First Thinking

Operator-Aligned Strategy

Performance Obsessed

Why Work With Us

We Help Independent Hotels Nationwide

Solutions that Deliver Performance

Rate Optimization

Channel Optimization

Brand Clarity

Digital Clean-Up

Revenue Reporting

Social Campaigns

Request a Free Property Assessment

Trusted by Independent Owners & Operators

Recognized for Results

Why Nightingale?

Quick contact

Quick links

The company

Follow us

We’ll show you where the upside is —
and how to capture it.

Trusted by Independent
Owners & Operators